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Natural Dead Sea Toothpaste
cruelty-free
cosmetics
tooth
paste
paste
fluoride free
kfar adumim
About the Product
Yama+ Natural Mint Toothpaste turns a simple daily habit into a meaningful ritual, drawing its strength from one of the most unique natural wonders in the world — the Dead Sea.
This refreshing gel toothpaste is made with an exceptional formula containing 60% mineral-rich Dead Sea water, gently filtered and blended with natural ingredients and mint leaf oil. The result is a clean, fresh taste with a subtle hint of natural salt, unlike any conventional toothpaste.
Yama+ Natural Mint Toothpaste turns a simple daily habit into a meaningful ritual, drawing its strength from one of the most unique natural wonders in the world — the Dead Sea.
This refreshing gel toothpaste is made with an exceptional formula containing 60% mineral-rich Dead Sea water, gently filtered and blended with natural ingredients and mint leaf oil. The result is a clean, fresh taste with a subtle hint of natural salt, unlike any conventional toothpaste.
Free from preservatives, artificial colors, sweeteners, and fluoride, the gentle gel helps support healthy gums, fresh breath, and overall oral hygiene when used regularly. Its lightweight texture spreads easily and feels soothing on the teeth and gums, making it suitable for everyday use as part of a natural self-care routine.
This toothpaste reflects a different philosophy — one that values patience, nature, and consistency over harsh chemicals and instant results.
How to use:
Apply a small amount of gel to your toothbrush and brush teeth and gums for at least three minutes. For best results, use twice daily and after meals.
Details:
• 100 g / 3.5 oz
• Fluoride-free
• No preservatives or artificial colors
• No artificial sweeteners
• Cruelty-free
This toothpaste reflects a different philosophy — one that values patience, nature, and consistency over harsh chemicals and instant results.
How to use:
Apply a small amount of gel to your toothbrush and brush teeth and gums for at least three minutes. For best results, use twice daily and after meals.
Details:
• 100 g / 3.5 oz
• Fluoride-free
• No preservatives or artificial colors
• No artificial sweeteners
• Cruelty-free
About the Producer
Yama+ was founded by Yael Rosenthal, an entrepreneur, mother, and seeker of meaning, who lives with her family in Nofei Prat, a community near Kfar Adumim in Judea — a place where desert landscapes meet ancient biblical hills.
Originally from Jerusalem, Yael was drawn to Nofei Prat not only for its dramatic views, but for its deep historical and spiritual resonance. Biblical figures once walked these very hills, and for Yael and her family, living here represents a living connection to Jewish history and identity. Their home is one where tradition, land, and shared values are part of everyday life.
Before founding Yama+, Yael built a successful career in advertising. Yet over time, she became disillusioned with an industry driven largely by profit rather than truth. A serious health crisis became a turning point in her life — pushing her to leave the corporate world and search for a path rooted in healing, purpose, and authenticity.
Yama+ was founded by Yael Rosenthal, an entrepreneur, mother, and seeker of meaning, who lives with her family in Nofei Prat, a community near Kfar Adumim in Judea — a place where desert landscapes meet ancient biblical hills.
Originally from Jerusalem, Yael was drawn to Nofei Prat not only for its dramatic views, but for its deep historical and spiritual resonance. Biblical figures once walked these very hills, and for Yael and her family, living here represents a living connection to Jewish history and identity. Their home is one where tradition, land, and shared values are part of everyday life.
Before founding Yama+, Yael built a successful career in advertising. Yet over time, she became disillusioned with an industry driven largely by profit rather than truth. A serious health crisis became a turning point in her life — pushing her to leave the corporate world and search for a path rooted in healing, purpose, and authenticity.
Her journey into alternative medicine, consciousness studies, and personal development reshaped her outlook — and eventually inspired her to create something tangible that could genuinely help others. The idea for Yama+ was born while searching for a natural solution for her father, who was facing gum surgery. Research into the benefits of salt water for oral health led to remarkable results — and a deeper mission.
Unlike conventional products that rely on processed salts, Yama+ uses water taken directly from the Dead Sea itself, preserving its natural mineral composition. Developing a stable and pleasant formula with such salty water required years of experimentation and research. Today, Yama+ collaborates with researchers at the Hebrew University of Jerusalem, studying the effects of Dead Sea mineral solutions on oral bacteria and gum health.
Through Lev Haolam, Yael shares her work with families around the world — offering more than a toothpaste. Each tube represents a story of healing, perseverance, Israeli innovation, and a deep connection to the land and people of Israel.
For Yael, Yama+ is not about selling a product. It is about improving quality of life, one small daily ritual at a time.
Unlike conventional products that rely on processed salts, Yama+ uses water taken directly from the Dead Sea itself, preserving its natural mineral composition. Developing a stable and pleasant formula with such salty water required years of experimentation and research. Today, Yama+ collaborates with researchers at the Hebrew University of Jerusalem, studying the effects of Dead Sea mineral solutions on oral bacteria and gum health.
Through Lev Haolam, Yael shares her work with families around the world — offering more than a toothpaste. Each tube represents a story of healing, perseverance, Israeli innovation, and a deep connection to the land and people of Israel.
For Yael, Yama+ is not about selling a product. It is about improving quality of life, one small daily ritual at a time.