Shlomo Keshet is fulfilling his mission in Israel. Inspired by his son Elnatan, born with Down Syndrome, Shlomo provides a place where people with special needs can work and feel love and appreciation. Shlomo produces a wide variety of all-natural and organic soaps with healing properties. Today Shlomo is proud of his son, who works as the head soap wrapper. Moreover, half of Shlomo's workers have special needs. As a result, Shlomo's family business became an opportunity for all of them to earn a living in a way that brings them the satisfaction of making a difference and being part of the Israeli community.
Shlomo's dream is to sell enough soap to create a large company where young adults with special needs, Jews, and Arabs could work together, connecting to the Holy Land.